Alejandro Betancourt Lopez is a Venezuela-based business
leader and is also the CEO of Hawkers . Hawkers is a sunglasses brand based in
Spain focused on serving young adults. Their customers are interested in
products that support environmental sustainability . As a response to the
COVID-19 pandemic where many people chose to stay indoors rather than go
outside, the company combined its brand into both a sunglasses brand and an
eyewear brand. They recognize the increased demand for environmentally sustainable
products and are responding to this with a unique product offering.
Alejandro Betancourt Lopez and Hawkers are meeting this
demand by creating a unique product offering. Their solution is to use recycled
plastics and biodegradable plastics. Every component of the glasses including
the lenses as well as the frame is made from recycled or biodegradable
materials . The packaging for the product itself is sustainable for the
environment. The company is also focused on ensuring that its products are offered
at a competitive price compared with the quality that the brand offers. Because
of its responsiveness to their customer’s needs, the company has established
itself as a major brand. They are focused on offering the price as well as the
quality that their customers are looking for in a pair of sunglasses.
Alejandro Betancourt Lopez graduated from
Suffolk University in Boston. He had a very long career in the energy sector,
then proceeded to work at a company focused on international trade. Alejandro
Betancourt Lopez became the president of the company in 2016 and is overseeing
the company’s plans for expansion around the world and the growth of the brand.
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Alejandro Betancourt Lopez is a Venezuela-based business
leader and is also the CEO of Hawkers . Hawkers is a sunglasses brand based in
Spain focused on serving young adults. Their customers are interested in
products that support environmental sustainability . As a response to the
COVID-19 pandemic where many people chose to stay indoors rather than go
outside, the company combined its brand into both a sunglasses brand and an
eyewear brand. They recognize the increased demand for environmentally sustainable
products and are responding to this with a unique product offering.
Alejandro Betancourt Lopez and Hawkers are meeting this
demand by creating a unique product offering. Their solution is to use recycled
plastics and biodegradable plastics. Every component of the glasses including
the lenses as well as the frame is made from recycled or biodegradable
materials . The packaging for the product itself is sustainable for the
environment. The company is also focused on ensuring that its products are offered
at a competitive price compared with the quality that the brand offers. Because
of its responsiveness to their customer’s needs, the company has established
itself as a major brand. They are focused on offering the price as well as the
quality that their customers are looking for in a pair of sunglasses.
Alejandro Betancourt Lopez graduated from
Suffolk University in Boston. He had a very long career in the energy sector,
then proceeded to work at a company focused on international trade. Alejandro
Betancourt Lopez became the president of the company in 2016 and is overseeing
the company’s plans for expansion around the world and the growth of the brand.